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Benefits of Overwrapping Fresh Produce

Improve Cleanliness, Hygiene & Safety

Success Story (PDF)
  • Protects against external contamination from post-harvest handling
  • Minimizes cross-contamination risk from other produce items
  • Provides a valuable component to an overall Hazard Analysis Critical Control Points program
  • Provides unitization with labeling for product segregation and traceability
 

Retain Moisture & Freshness

Success Story (PDF)
  • Reduce moisture weight-loss
  • Helps retain freshness
  • Keeps display shelves cleaner
 

Provides Opportunities for Branding & Differentiation

Success Story (PDF)
  • Allows product differentiation for maximum branding opportunities
  • Creates "premium" presentation
  • Especially good for labeling and marketing organic produce segment
  • Enables label adhesion on difficult product surfaces
 

Protection

  • Protects against handling damage
  • Protects against contamination
  • Protects against consumer damage
  • Offers more uniform packing for shipping efficiency
 

Unitization & Multipacking

  • Increase unit sales
  • Provide variety packages
  • Combine complimentary products
 

Portioning & Convenience

Success Story (PDF)
  • Refrigerator space savings
  • Cooking convenience/reduced preparation time
  • Reduced waste
  • Enables bar code labeling for self-service retailing
 

Microwaveable Options

Success Story (PDF)
  • Recommended Cryovac® films are capable of withstanding temperatures 212°F
  • Microwave safe for 8- to 15-minute duration
  • Provides additional convenience to consumers
 

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